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Sometimes you can play all your cards right, and the product will still fail.
We kick off 2025 with a New Years episode of the Product Discovery Show. In this episode, Stacey Feero, Director of Product at AgencyAnalytics, talks about a 0-to-1 product she built for Canada’s largest retailer.
Stacey walks through how she identified the cause behind the product not taking off (spoiler alert: user insights), how she iterated on it, how it got to $20M ARR, and how it still got shut down. She shares valuable lessons throughout that journey on managing stakeholder expectations and matching the product to user mental models.
Chapters:
00:00 Introduction to Product Leadership
06:05 Transitioning into Product Management
13:03 Challenges in User Experience and Market Fit
19:59 Adapting to User Needs and Market Changes
25:48 Strategic Marketing and Product Positioning
31:39 Navigating Product Development Timelines
36:53 The Importance of Timing in Product Success
44:25 Transforming User Mindsets for Product Success
50:00 Lessons from Product Launch Failures
56:46 The Role of Curiosity in Product Management
Where to find Stacey:
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